Example Retargeting Leads Campaign: Lead With Value...

Hello Solar Squad,

How do you retarget your solar leads?

Make it feel like a paid subscription. (Like this newsletter)

The information should be 90% informative and 10% marketing and sales.

This way when they have receive your email they are genuinely interested to open it and once they do you need a strong offer and cta.

This should be based around your USP (Unique Selling Point), what you do better than your competitors. Whether its price, speed, customer service, etc then focus on that. For this example lets use price.

Example Campaign:

Newsletter: Cheapest Quote Market Analysis

Subject: Found a Lower Solar Quote? Bring It to Us and We’ll Beat It!

Body: Hi [First Name],

Bring us any solar quote you have and we will beat it and give you a marketing analysis.

Think you've found the lowest price on solar installation? We're ready to beat it! Bring us any solar quote you've received, and we’ll provide you with a more competitive offer. Don’t miss out on the chance to save more without compromising on quality.

Include a booking link to your calendar like a have below:

CTA = ‘Free Best Price Quote’ (Have this in a button like my booking like below)

Best regards,
[Your Company Name]

Here’s a link if your looking to start your own newsletter:

www.beehiiv.com/?via=free-signup-link

We set appointments and give high quality ethical solar leads who are genuinely interested in solar and exclusive to you. Book a call with me below to learn more.

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From our data these are the best converters, obviously the devil is in the detail and we keep the best performing techniques to our clients but we are always happy to share our research. We have put 100’s of thousands of dollars into researching which campaigns perform the best and get the most conversions.

When it comes to Meta Marketing we have created a scaling machine which you to can utilize. We have put 100’s of thousands into crafting our campaign’s to optimize conversion rates so you don’t have to.

Once Proof Of Concept/ROI Is Proven… It Is Completely Scalable.

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Our exclusivity policy only allows us to work with one company in each area.

Book a meeting below to discuss our systems and strategies that allow us to make these guarantees.

Kind regards,