I'm Speaking at SolarConnect: Giving Data on What Homeowners Are ACTUALLY Searching For

Hello Solar Squad,

I've got something different to share with you this week.

I'm speaking on a panel at SolarConnect and I want you there with me.

This is a data-driven conversation about what's really happening in the residential solar market right now.

My primary objective in attending this event is to equip solar companies with the critical information and strategies they need to navigate 2026 successfully.

The panel focuses on 5 critical questions:

1. What are homeowners actually searching for online when they explore solar — and how has that changed in the past 12–18 months?

2. Are consumers still leading with "savings" or are energy independence and resilience taking over?

3. How should solar providers adapt their marketing and sales messaging to meet this evolving mindset?

4. What role does transparency play in building trust with today's more skeptical, research-driven consumer?

5. Where are the biggest opportunities in 2026 for residential solar and what types of companies will win?

Why This Matters:

The homeowner journey has shifted. Search behavior is different. Decision-making priorities have evolved. And if your marketing isn't keeping up, you're losing deals to competitors who get it.

I'll be sharing real data, industry insights, and what we're seeing on the ground with our campaigns. Just actionable intelligence you can use immediately.

📅 Date:Wednesday, November 12, 2025 Time:11:00 AM - 12:00 PM PT

Whether you're in solar sales, marketing, or operations — this session will give you a clearer picture of where this industry is headed and how to position yourself for 2026.

Hope to see you there.

Kind regards,

P.S. Book a solar offer audit and we will guide you to which offer makes most sense for your company: Your Free Offer Audit